Anyone know why The Norwich Union has been renamed Aviva ? ......
Is it because the holding company have decided to dump the 200 year old 'Norwich Union' title as they think that anything that is British or sounds British is a 'risky' asset /gamble and is therefore a 'bad' bet ?????
or is it just to do with economies (savings) made on re-branding under one single name ?
Is it because the holding company have decided to dump the 200 year old 'Norwich Union' title as they think that anything that is British or sounds British is a 'risky' asset /gamble and is therefore a 'bad' bet ?????
or is it just to do with economies (savings) made on re-branding under one single name ?
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