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Deflation news

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    Deflation news

    Super-rich feel the squeeze as luxury goods get dearer



    Keeping up with the Abramovichs just keeps on getting more expensive, as Swiss watches, luxury cars and blingy jewellery soar in price, driving up the cost of living for London's super-rich.

    The growing cadre of billionaires in the Middle East and Asia is pushing up the price of a luxury lifestyle, with insatiable demand sending up the cost of everything from caviar to golf club fees and a private box at the Royal Opera House.

    The "affluent luxury living index" compiled by Stonehage wealth management group rose 4.9% this year, faster than inflation, which hit 2.7% in May. Like the consumer price index (CPI), the affluent living index tracks a basket of goods over time. Unlike the CPI, which includes tea bags and breakfast cereals, the luxury index basket includes a shotgun from Purdey – supplier of firearms to Queen Victoria – as well as botox, a Burberry trench coat and a full-time housekeeper.

    The index underscores how London has become a paradise for the global super-rich, who are insulated from falling wages squeezing UK workers in the longest and deepest slump in a century.

    Driving up the cost of high-end living was a 14.8% increase in the price of "passion" investments, a category that includes an Aston Martin car, a Patek Philippe gold watch – with starting prices from around €20,000 (£17,000) – and baubles from the bespoke jeweller Boodles. Acquiring a masterpiece has also got more expensive, as the art market continues to defy expectations. Last year a painting by Paul Cézanne of two peasants playing cards smashed records when it sold for £158.4m to the Qatari royal family, while a work by Mark Rothko of blurry red, pink and blue rectangles fetched $75m (£49m) from a mystery buyer.

    Eating and drinking is also getting pricier, if your weekly shop stretches to champagne and foie gras. Food and drink was up 5.3%, largely driven by the cost of eating out at London's most expensive restaurants, such as the celebrity hangouts the Ivy and Le Caprice.

    In contrast housing costs crept up by just 0.6%, as rent on elite housing in Kensington and Chelsea fell because of a glut of fancy properties on the market."


    #2
    as well as botox, a Burberry trench coat and a full-time housekeeper.
    sasguru been shopping again?

    Comment


      #3
      So is this "the longest and deepest slump in a century" ?

      Or just more Guardian bollux ?

      List of recessions in the United Kingdom - Wikipedia, the free encyclopedia

      Yes, it's Guardian bollux

      Comment

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